Forward this Email to a colleague LAST CHANCE TO REGISTER: Creating an Effective Mobile App for Higher Ed Tuesday, May 7, 2013 at 2pm ET     Register     Every institution has a fundamental need to communicate with a variety of audiences - students, alumni, faculty, sports fans, parents and more. Mobile technologies have the potential to extend both the reach and effectiveness of these higher ed communications, but it can be challenging for college and university leaders to map out a successful mobile strategy. Attend this web seminar to learn how the University of Mississippi (Ole Miss) produced a killer university news app that is effectively targeting the entire campus community by using a new state-of-the-art mobile content engine. Topics will include: Keys to consider when developing a higher ed mobile strategy How a mobile content delivery system can expand the reach of campus communications How effectively using a mobile content engine can optimize your data What characteristics make a mobile app most effective   Speakers: Kathy Gates, Ph.D. - CIO, University of Mississippi. Paul Stanley - Vice President, Business Development, Mercury Intermedia. Mark Gardner - Director, Enterprise Mobility, SAP.   Register Who will benefit: College and university administrators and technology leaders interested in more effective campus communications, creating mobile applications and mobile strategies. Anyone may attend. Continuing Education Certification: All attendees of this live web seminar will receive confirmation of their participation, which may be used for purposes of CEU certification where applicable. This message was mailed to [EMAIL] as a University Business online subscriber. University Business is the magazine for university presidents, business officers and top higher education executives. To make sure you get your University Business emails, add webseminars@educatorsportal.com to your address book. If you are not receiving University Business, and wish to, complete our short application and we will review your eligibility to receive a free subscription. View our Privacy Policy. Manage Your Subscriptions. To unsubscribe, please click here. Published by: University Business, 488 Main Ave., Norwalk, CT, 06851 [COPYRIGHT]