11 Key Findings About Online College Students

Understanding who is studying online and what they are looking for in an online degree is critical for success. Now, a new report from Learning House and Aslanian Market Research provides some answers. “Online College Students 2014: Comprehensive Data on Demands and Preferences” shares the results of the third annual survey of 1,500 former, current and prospective online students. Key findings include:

• Online students are enrolling at institutions further away from their residence.
• The majority of online students are not choosing their least expensive college option.
• Marketing messages that speak to high job placement and speed to degree resonate the most.
• Business remains the most common field of study online.
• Over the last three years, a growing number of online students are unemployed.

To learn about the remaining conclusions from this year's survey, download the report.

Join us for a free, live webinar on July 10 at 2 p.m. EDT as report authors Dr. David Clinefelter, Chief Academic Officer of Learning House, and Carol B. Aslanian, Senior Vice President of Aslanian Market Research, a division of EducationDynamics, discuss the findings of the report. Register today.