***UB October Special Offer: Complimentary Advertising Effectiveness Study

Evaluate your current ad or test new creative with the help of feedback from the college and university leaders who read UB. You'll receive an additional benefit when you advertise in the October issue - a Readex Advertising Effectiveness Study that tells you how real higher ed decision-makers react to your ad.

- Does it get their attention?
- Is it informative?
- Is it believable?
- How does your ad rank against others in this issue?

Contact your UB account rep to get more details on this offer.

This offer is available for advertisements of 1/2- page or larger.

***OCTOBER ISSUE HIGHLIGHTS
Learn more about the stories in UB's October issue (https://www.universitybusiness.com/sites/default/files/UBOct18SN11.pdf)

Campus Finance: Financial literacy within student banking
Some institutions allow their banking partners to help lead financial literacy courses. UB explores the formats and topics of these educational sessions.
 
Technology: AI in student recruitment and student services
What's involved in harnessing AI for automatic communication with prospective students, students transitioning to campus, and students in need of financial aid or tech support services?
 
Noise control and acoustics
Colleges have invested in noise control and acoustical enhancements, in new construction and in renovation projects for learning spaces.
 
Keeping students on campus to eat
To increase the number of students who eat in dining halls and other on-campus establishments, colleges are making smart choices with the design of dining facilities and with dining operations.

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October print advertising deadline: September 4.
Digital deadlines vary by program. Ask your representative.
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***Contact your UB Account Manager today.

Joyce Kacin, Associate Publisher
(203) 981-3716
jkacin@universitybusiness.com

Robb Holzrichter, Education Marketing Specialist, Midwest
(618) 830-3737
rholzrichter@universitybusiness.com

Fern Sheinman, Education Marketing Specialist, West
(619) 944-5114
fsheinman@universitybusiness.com


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