Advertise in the October issue of University Business. Exclusive Bonus for October: FREE Readex Advertising Effectiveness Report   UB contains insightful content on how other institutions are achieving their goals through technology partners. Corey Parham, Classroom Technology Engineer, Colorado School of Mines   Experience the value of advertising with UB. Become part of the story that campus leaders are telling: UB Works.   Sneak preview of October issue focus   Community college completion Community colleges, along with some four-year partners, have reimagined advising and instruction in an effort to put all two-year students on structured pathways to degrees. Administrators believe students who have clearer directions in their studies are more likely to succeed.   Reimagining the campus tour Big reveals of campus highlights, multi-passenger trams and new mobile apps give students and their families an enhanced experience of that great rite of passage: the college tour. These approaches are just some of the new ways institutions are “wowing” visiting families.   Campus Finance: Mobile payments With the wallet and paper currency—and even credit cards—becoming outdated, colleges and universities now allow mobile payments for tuition and student fees. This how-to article addresses the implementation and upkeep processes for accepting mobile payments on campus.   Technology: Password authentication Biometrics and fingerprinting are just two solutions emerging in the always-intensifying effort to secure sensitive campus data so only appropriate users have access.   Student unions for online students Colleges and universities with large populations of remote learners create online unions to help students feel connected to campuses they may rarely, if ever, visit. The online unions offer forums, academic guidance and employment advice.   On Topic UB’s monthly Q&A with a top, higher ed thought leader features author Tim Clydesdale, whose new book, The Purposeful Graduate, examines how higher education’s mission has shifted to a single goal—career training—and college students these days forgo the big questions about who they are and how they can change the world. Clydesdale shows that it doesn’t have to be this way.   Professional Opinion The skill set required for today’s top jobs in higher education has never been more demanding. George Birnbaum, an executive employment attorney in higher education, discusses some of the big mistakes that candidates for college presidencies make in negotiating their contracts.   UB Works. Get maximum value from your education investment. Advertise in the October issue, and receive a complimentary Readex Advertising Effectiveness Report including detailed reader feedback about the creative effectiveness and communication power of your ad. Use your free Readex report to assess how your ad stacks up against other advertisements, and increase your market insight through verbatim reader comments.   University Business covers relevant and timely issues in Higher Ed. UB features best practices, and highlights new technologies adopted by other institutions of higher learning. Vernon Cabalfin, Asst. Dean, Tech & Facilities, Rutgers University   Take advantage of powerful reader feedback opportunities. Advertise in the October issue of UB. Develop lasting partnerships. Close more sales. Contact your UB account manager today.   Joyce Kacin, Associate Publisher   (203) 981‌-3716   jkacin@universitybusiness.com Rachel Davis, Sales Manager, Midwest   (678) 521‌-7584   rdavis@universitybusiness.com Fern Sheinman, Sales Manager, West   (858) 877‌-0739   fsheinman@universitybusiness.com www.universitybusiness.com This e-mail was sent to: ${Recipient.contact.fullname[0]!""}. Manage My Subscriptions ©2015 District Administration, 35 Nutmeg Drive Suite 205, Trumbull, CT, 06611