Guide to the Higher Education Market
Part 6 of an 8-part series based on the results of an independent national survey of University Business subscribers.*
|
|
|
They're searching for solutions.
|
9 out of 10 University Business readers say it is "critical or important" that their institution refine its business practices on a regular basis.
But, just 42% have formal business training; 70% say they depend on "on-the-job training" instead.
|
|
|
72% said learning about "successful business management approaches" is the topic most of interest when reading UB, followed closely by "news" and "technology." |
|
*Source: Trends in the Adoption of Systems & Technology by Professionals in Higher Education: 2011; Martin Akel & Associates
|
Higher ed leaders are looking to UB to learn how to improve their institutions. |
| |
When they do,
will they see what
solutions you offer? |
![[image] What solutions do YOU offer?](http://www3.universitybusiness.com/mailing/outboundMarketing/2012/images/team0419.jpg)
|
|
|
|
Contact your UB sales manager today to learn about exclusive opportunities to reach these leaders at virtually every college and university in the country.
|
|
Get More Leads. Close More Sales. Contact your UB sales manager today. |
East/West: Joyce Kacin, Associate Publisher • 203.981.3716 • jkacin@universitybusiness.com
Midwest: Rachel Harris • 678.521.7584 • rharris@universitybusiness.com |
|
