Today, managers in higher ed identify "finding ways to remain competitive" as their top challenge.

How do they respond? By seeking new solutions.

More than 7 out of 10 higher ed managers (74%) describe the role played by new systems and technology (products, equipment, services), as either "critical" or "very important."

What does this mean? It means higher ed managers need your solutions, and they need them now!

Reach them where they look. Advertise in UB. University Business is the most widely received and the most regularly read source among higher ed business leadership publications. Again.

The world of business and technology is changing so quickly, that I need a trusted single-source to help inform my opinions. I have one source for each area of my responsibilities, and University Business is my choice for the business part of my position.
—Kevin Rabineau, Dean of Arts, Sciences & Regional Education, Kellogg Community College

Get more leads. Close more sales. Advertise in UB.
Contact your UB representative today!

East: Joyce Kacin, Associate Publisher 203.981.3716 jkacin@universitybusiness.com
Midwest: Rachel Harris 678.521.7584 rharris@universitybusiness.com
West: George Saroyan 951.415.2423 gsaroyan@universitybusiness.com
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*Source for Data in this Update: Trends In The Adoption Of Systems & Technology By Professionals In Higher Education: 2011 THE HIGHER EDUCATION MARKET: Magazine Readership Trends 2011 Martin Akel & Associates