As our daily lives migrate online more deeply, the need to adopt a digital-first approach increases. An approach made even more of a necessity in today’s era of remote learning and digitization as a response to COVID-19. However, in a recent survey, only 8% of higher education professionals graded their institution’s student services an ‘A’.
By providing students access to student services on the digital channels that they want to connect on, institutions increase the opportunity for better communication at every stage of the student lifecycle - enrolment, engagement, and retention.
Whether you are at the beginning of your digital transformation journey or have already begun, this guide will help you to understand:
- Why institutions must transition to digital channels
- The best practices of using social media as a student support channel
- How to become a truly student-experience-first institution
Download this eBook now to see how the adoption of social media will increase student engagement throughout their full lifecycle, thereby increasing enrolment, retention, and overall student satisfaction.
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